If you want to prove that your personal training programs really work, there are a few basic steps to follow.
The first step is to gain the support of your clients. This means open communication so that you can understand their needs and build a relationship of trust. From your first interaction with your clients, you should really get to know them. Build rapport, learn what motivates them, and think of this as a long-term relationship that you want to invest in. No one wants to work with a robot, so make sure you show off your personality too!
The second step is to show progress. There are a number of ways to measure your personal training program successes beyond weight loss, including body composition analysis. This technology, like Visbody, can help you test assumptions about your programs, build brand credibility, and increase client loyalty.
Your clients will also benefit from body composition testing, as it provides valuable information about their health and progress. You can also SHOW them their progress with the 3D Body Scan avatars. These avatars allow your clients to look at their bodies in an objective manner rather than focusing on if their hair looks bad or if they’re making a weird face. Watching their body shrink or muscles grow proves that your programs are allowing them to achieve the goals they set out to achieve. By validating your services, you can provide them with the peace of mind that comes from knowing their investment is paying off.
The third step is to keep your clients engaged. This means providing them with results-oriented programs that keep them coming back for more. It also means offering additional services that complement your personal training, such as nutritional counseling, massage therapy, or biweekly/monthly body scans.
By keeping clients engaged, you will continue to retain them, allowing you to keep your schedule busy and eventually increase your rates.
Keeping them engaged also includes listening to them. Find out their exercise preferences. Use this to develop a custom plan specifically for them. It’s also important for you to listen to your clients to learn more about their exercise background and if there are any injuries or health conditions you should know about. Be mindful of any personal information your client shares with you, and incorporate any boundaries they establish into your plans. Listening to your clients may help them feel more valued and respected.
Whether you’re just starting out or you’ve been in the business for years, these steps will help you prove that your personal training programs really work. By building client trust and using technology, like Visbody to prove your programs, you can ensure success for both you and your clients.
